THE CHALLENGE
Our client was a personal injury law firm looking for growth but their online presence was not effectively capturing the leads necessary to fuel that expansion. They needed a website optimized not just for looks, but for performance — speed, user experience, and conversion. Their digital marketing efforts, including paid ads and SEO, were not hitting the mark. They sought guidance to rise above the digital noise and connect with those in need of their legal services. B&B Marketing was faced with the task of transforming their online strategies to drive meaningful traffic consisting of individuals with genuine legal inquiries and a higher likelihood to become clients.